#Meatsweats

Dear Carnivore, Your love of meat rivals our own. And with all the meat you’ve conquered this year, you’ve earned our respect. And more importantly, these #MeatSweats. Wear them proudly. We hope you enjoy working up a sweat this holiday season as the envy of your carnivorous friends. And when they ask you where they can buy a pair of their own, remind them that these 100% certified #MeatSweats can’t be bought. They can only be earned.

Role Senior Art Director ECD/SVP Tim Dyer CD Adam Pryor Copywriter Charles Nevismal

Concept, Strategy, Apparel, Digital